The Problem:
Many small to medium size companies often find themselves growing at a reasonable rate and doing okay financially. Suddenly they have a few big sales wins — bigger than they’ve ever had before — and before they know it they’re going up against larger, more established, and more savvy competitors. Their marketing materials pale by comparison, giving prospects the impression that they are “small time.” That was the situation BitWyse Solutions, Inc. found itself in.

The Solution:
BitWyse Solutions used the opportunity of a plant design seminar to launch a new corporate identity. The campaign included a 40 foot long trade show banner, new product packaging, and a new template for all of its data sheets.

The Results:
BitWyse caught the eye of prospective customers and competitors alike. The company is enjoying a higher level of visibility than it has ever experienced before, and is on track to double its annual sales.